All posts tagged: sainsbury’s


Lifestyle eating? Why coeliac disease is NOT a lifestyle choice

Coeliac disease is not a lifestyle choice ‘Gluten-friendly’, ‘Gluten-conscious’ and ‘Lifestyle Eating’are just a few of the strange and questionably legal labels I’ve seen applied to gluten free food recently. ‘Freefrom’ is the term that has traditionally been used to label gluten free, dairy free, and other allergen-free foods in supermarkets. Unfortunately, I was greeted with a rather less useful sign when I walked into Sainsbury’s this week: ‘Lifestyle eating’. I got a bit cross, and after some nudging from the excellent Gluten Free B, I decided to break my blogging silence and write about it properly. ‘Lifestyle eating’ insinuates that eating gluten free (or any allergen-free) is a lifestyle choice, which is rather insulting when you have to eat that way due to a chronic health condition. It perpetuates the assumption that people with coeliac disease and/or food allergies are fussy and faddy, and this has a direct consequence for people with coeliac disease; it leads to people catering for us taking us less seriously and potentially making us ill when they think that ‘a little bit won’t hurt’. Rebranding …


Sainsbury’s Meal Deal rage

Sainsbury’s have got my goat. Once in a while, I pop in to buy a meal deal for lunch. I have previously enjoyed the fact that I could do so; how normal it felt to be part of the hordes of office workers and simply go get a sandwich. The £3 limit made it affordable. So I was rather cross when I noticed a few weeks ago that the gluten-free options appeared to have been removed from the meal deal. This was one of the few areas in which I wasn’t paying extra for the gluten-free version. So, annoyed when I couldn’t pin down a member of staff instore, I emailed a complaint to head office. This is the reply I received. Huh? I dropped in again to check. There were two varieties of GF sandwich on the shelves, not three, and only one of them had a label. It was not labelled as being part of the meal deal, and the remaining sandwiches were shoved in a corner amongst the sandwiches for normals, making …